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Scott Seaman-Digby Biography

Workshop: ‘E-Marketing: Online Dialogue’


Scott graduated with a BSc Economics in 1994, before going on to work extensively in the private sector. He also holds an MBA in International Management from Liverpool University. With over fifteen years experience working with companies such as Ladbrokes, Marks & Spencer, and the Thresher Group, Scott specialises in procurement, looking at ways in which day-day business operations can make efficiency savings.

He set up his own consultancy, Hawtrey Dene, which gives commercial advice to clients in the public and private sector. One notable client is the Conservative Party where Scott acts as Commercial Director, looking after procurement and commercial conference activity. Scott is the co-founder of Electric Dialogue, a digital agency that helps clients to engage with their customers in an online dialogue through the development of web strategy. Current clients include the Deputy Mayor of London and No. 1 Traveller.

Scott plays an active role in Conservative politics, as a councillor for Northwood, and a member of the cabinet for the London Borough of Hillingdon. In May 2010, he stood as a Conservative candidate in the general election. In addition, Scott is a trustee at HART, as well as a mentor for Young Enterprise in London.


Workshop Synopsis

The Changing Face of SEO

  • Organic SEO
  • The effect of social indicators on search rankings
  • PPC
  • Stand out from the crowd
  • What not to do
  • Pitfalls in trying to boost your online reach


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