Corporate Discourse and Environmental Performance in Argentina
The general aim of this project is to determine whether corporate values towards
the environment affect a firm's environmental performance. To do so we are collecting
detailed information from 500 firms located in the Buenos Aires province of
Argentina. The chosen firms are members of traditionally 'polluting' industries
although their environmental performance is varied. We plan to use content and
discourse analysis to examine the survey data, corporate reports, and web sites
to categorise firms according to existing environmental 'paradigms'. More concretely,
the study attempts to establish:
- whether the extent to which a firm is environmentally proactive can be
inferred from its corporate discourse;
- the degree to which the corporate community in Argentina is concerned with
- whether stakeholder-based survey instruments can be used to infer a firm's environmental behaviour and performance.
Keywords: corporate mindsets - stakeholder theory - content analysis - discourse analysis - survey methods
Vazquez, D.A. and Liston-Heyes, C. (2008) Corporate discourse and environmental performance in Argentina, Business Strategy and the Environment, 17(3): 179-193
A state of the art survey design approach is used to gather information from approximately 500 firms in the province of Buenos Aires in Argentina.
Discourse and content analysis will be used in the first instance to categorise respondents according to their environmental mindsets. Econometrics will subsequently be used to analyse the relationships between environmental performance and corporate values.